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REF welcomes you to join our world where nature meets advanced science. Making conscious choices with vegan and organic ingredients while bringing out the uniqueness in all hair types. REF strives to refine your hair while enhancing natural beauty.

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All products are made with the philosophy Nature + Science and we promote organic ingredients that are carefully selected. Each hair care line features an organic ingredient with performance characteristics to achieve the desired result.



We use the latest and most effective ingredients from nature, combined with advanced science to create performance driven products.
We offer two key systems that are promoted in our products: Strengthening Quinoa Protein and Colour Preserve System.

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Colour Boost Masque Ash Brown

299 SEK

Colour Boost Masque Cool Chocolate

299 SEK

Colour Boost Masque Cool Silver Ash

299 SEK

Colour Boost Masque Intense Copper

299 SEK

Colour Boost Masque Platinum Blonde

299 SEK

Colour Boost Masque Sandy Blonde

299 SEK

Colour Boost Masque Vanilla Blonde

299 SEK

Illuminate Colour Instant Shine

319 SEK

Nordic Myth Box – Illuminate Colour

649 SEK

Nordic Myth Box – Intense Hydrate

649 SEK

Nordic Myth Box – Ultimate Repair

649 SEK

Nordic Myth Box – Weightless Volume

649 SEK

Pomade N°550

269 SEK

Strong Hold Spray N°533

149 SEK

Styling Wax N°534

269 SEK

Texture Spray N°104

289 SEK

Amber & Rhubarb Hand Wash

225 SEK

Curl Cream N°244

299 SEK

Detangling Spray

299 SEK

Dry Shampoo Paste N°205

269 SEK

Fiber Cream N°323

269 SEK

Fluid Regulator

Frizz Tamer N°130

289 SEK

Leave-In Serum

299 SEK

Peach & Almond Hand Wash

225 SEK

Shaper Wax N°424

269 SEK

Shine Elixir

389 SEK

Weightless Volume Refreshing Mousse

289 SEK

10.21 Extra Light Pearl Ash Blonde

Curl Power N°244

289 SEK

Dry Shampoo Brown N°204

289 SEK

Dry Shampoo N°204

289 SEK

Dry Shampoo N°204

149 SEK

Extreme Hold Spray N°525

289 SEK

Extreme Hold Spray N°525

149 SEK

Fiber Mousse N°345

289 SEK

Fiber Mousse N°345

149 SEK

Firm Hold Spray N°545

289 SEK

Flexible Spray N°333

289 SEK

Get it straight N°241

289 SEK

Hold & Shine N°545

289 SEK

Hold & Shine N°545

149 SEK

Illuminate Colour Masque

349 SEK

Intense Hydrate Masque

349 SEK

Styling Mousse N°435

289 SEK

Styling Mousse N°435

149 SEK

Ocean Mist N°303

289 SEK

Ocean Mist N°303

165 SEK

Root Concealer Black

289 SEK

Root Concealer Brown

289 SEK

Root Concealer Light Brown

289 SEK

Root Concealer Dark Blonde

289 SEK

Root To Top N°335

289 SEK

Rough Paste N°404

299 SEK

Rough Paste N°404

199 SEK

Sculpting Gel N°433

289 SEK

Shine Spray N°050

289 SEK

Thickening Spray N°215

289 SEK

Ultimate Repair Masque

349 SEK

Weightless Volume Masque

349 SEK

Heat Protection Spray N°230

289 SEK

Heat Protection Spray N°230

165 SEK

Cool Silver Conditioner

259 SEK

Cool Silver Shampoo

259 SEK

Illuminate Colour Conditioner

289 SEK

Illuminate Colour Shampoo

289 SEK

Intense Hydrate Conditioner

289 SEK

Intense Hydrate Shampoo

289 SEK

Ultimate Repair Conditioner

289 SEK

Ultimate Repair Shampoo

289 SEK

Weightless Volume Conditioner

289 SEK

Weightless Volume Shampoo

289 SEK

Hair & Body Shampoo

289 SEK